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Blog

Free Tools – Video Screenshot

Free Video Editing Tools - Video Screenshot

Free Video Screenshot Tool

This is part 6 of our series on free Vidds tools.

The goal of Vidds is to create shareable videos easily, but we’ve also created free tools that handle basic video editing tasks without requiring an account signup.

Today we’re talking about our free tool to extract frames from videos.

This tool is quick and painless!

  1. Open the online video screenshot tool.
  2. Drag and drop your video, or click the red box to select a file from your computer.
  3. Now, just drag the seek slider below the video to look for the part you want to screenshot.
  4. Click Save. Really, that’s it!
  5. But we do more than that. You can also add shape, text and image overlays to the video for simple annotations. Just click Save again when you’re done and your new shot will be ready!

We built this because it’s usually a bit awkward to quickly get an image from a video, so you can:

  • Use it as the background for a video thumbnail on YouTube, in an email, or on your website.
  • Share a screenshot of a part you love easily.
  • Meme-ify a funny image from a video that you and your friends can share over and over again.
  • Create a quick teaser for social media.

We know that privacy is important with video content, so our free tools never upload your content to our servers, so your videos are safe and secure because they never leave your laptop.Now you can screenshot your video without dealing with your desktop screenshot app, photoshop, etc.

Need some other free tools? We also have a tool to convert videos, an app to resize them, create gif clips, add text and image overlays, and take screenshots of videos.

 

Categories
Blog

Free Tools – Image and Text Overlay

Free Video Editing Tools - Image & Text Overlay

This is part 5 of our series on free Vidds tools.

The goal of Vidds is to make the fastest video editing app, but we’ve also created free tools that handle basic video editing tasks without requiring an account signup.

Today we’re talking about our free tool to add image and text overlays to videos.

This tool takes the most time to use, but it’s still a very simple process:

  1. Open the video overlay tool.
  2. Drag and drop your video, or click the red box to select a file from your computer.
  3. Select “Add Overlay”
  4. Now, you can add anything you want to appear over your video. Under the “Add” section, you can choose Rectangle to create a colored box, or Text/Image to layer content.
  5. Once you’ve added one, you can click it in the preview. Then you can drag to move or use the resize bars to change the dimensions.
  6. The preview also has a seek slider so you can see how it looks at different parts of the video.
  7. Once your overlays are ready, click “Go!” to create the new video, then save the video with the Download link.

We built this because overlays are a powerful addition to videos and they have a variety of uses:

  • Create a fun meme out of any video by adding a rectangle with text over it.
  • Embed your logo anywhere on a video you’ve recorded.
  • Use text to add context to what is happening in the video.
  • Block out certain parts of a video.

We know that privacy is important with video content, so our free tools never upload your content to our servers, so your videos are safe and secure because they never leave your laptop.

You don’t have to deal with complex or expensive software, just start adding video overlays right in your browser.

Our other tools can help you do more than overlays. We also have a tool to cut videos, a way to convert them to other formats, create gif clips, resize videos, and take screenshots of videos.

Categories
Blog

Free Tools – Video GIF

Free Video Editing Tools - Video GIF

Convert Video to GIF

This is part 4 of our series on free Vidds tools.

At Vidds, our main app is a full video editing and creation platform in your browser, but we’ve also created free tools that handle basic video editing tasks without requiring an account signup.

Today we’re talking about the video to GIF converter. We created a tool to turn any video into a GIF, in your browser.

It’s super simple to use:

  1. Open the GIF Converter tool.
  2. Drag and drop your video, or click the red box to select a file from your computer. If your browser can’t load the video.
  3. Select “Convert”, and then choose the “Animated GIF” option.
  4. Click “Go!” to start the conversion, then save the video with the Download link.

We built this because creating a video GIF shouldn’t require complex software. For example:

  • You need to embed a GIF in your email to make it more engaging.
  • You want a GIF to loop on your website.
  • You want to quick way to create a GIF meme to share online.

Whatever your reason, our online video GIF creator is quick and easy.

We know that privacy is important with video content, so our free tools never upload your content to our servers, so your videos are safe and secure because they never leave your laptop.

Create a GIF quickly and easily, any time 🙂

We integrate other tools in case you want to do more than create GIFs. We also have a tool to convert videos, a way to convert them to other formats, resize your videos, add text and image overlays, and take screenshots of videos.

Categories
Blog

Free Tools – Video Resize

Free Video Editing Tools - Video Resize

This is part 3 of our series on free Vidds tools.

At Vidds, our main app is a full video editing and creation platform in your browser, but we’ve also created free tools that handle basic video editing tasks without requiring an account signup.

Today we’re talking about the video resizer. We created a tool to resize your videos in your browser.

It’s super simple to use:

  1. Open the video resize tool.
  2. Drag and drop your video, or click the red box to select a file from your computer. If your browser can’t load the video, you may need to click “Convert” to enable additional editing options.
  3. Select Resize, then enter the new dimensions.
  4. Click “Go!” to start the conversion, then save the video with the Download link.

We built this because resizing a video shouldn’t require complex software. For example:

  • You need to make your screencast recording smaller.
  • You need to embed a video on your website, but it shouldn’t be 1080p.
  • You want to store some videos on your phone to view later, but the audio is more important than the video.
  • You want to create a GIF, but need to make it smaller because GIFs use tons of bandwidth.

Whatever your reason, our online video resizer is quick and easy.

We know that privacy is important with video content, so our free tools never upload your content to our servers, so your videos are safe and secure because they never leave your laptop.

Resize your videos quickly and easily, any time 🙂

We integrate other tools in case you want to do more than resize. We also have a tool to trim videos, a way to convert them to other formats, create gif clips, add text and image overlays, and take screenshots of videos.

Categories
Blog

Free Tools – Video Converter

Free Video Editing Tools - Video Converter

mov vs mp4 video file converter

This is part 2 of our series on free Vidds tools.

Vidds is a great way to create videos easily, but we’ve also created free tools that handle basic video editing tasks without requiring an account signup.

This post is about the simplest of our tools – an app that takes various video formats and converts them to mp4 or gif.

There’s not a ton to say about this, and it’s easy to use, but we still want to make sure you’re aware that it’s available free of charge!

It’s super simple to use:

  1. Open the video converter app.
  2. Drag and drop your video, or click the red box to select a file from your computer.
  3. If your web browser can’t load the file, you will see a “Convert” button – just click it and it will convert the video to an mp4 file. If that’s all you need, you’re done and can Download the new file 🙂
  4. Now you will see additional options, including the “Convert” link. You can choose mp4 or gif.
  5. Click “Go!” to start the conversion, then save the video with the Download link.

We built this because sometimes you just have a weird video format and need to convert it to something that can be used on your website.

We know that privacy is important with video content. Our free tools never upload your content to our servers, so your videos are safe and secure because they never leave your laptop.

If you can’t use your video as-is, try the video converter to use your video online.

The converter is very basic, but we’ve integrated all of our free tools into the interface. You can also crop your videos, change the video size, create gif clips, add text and image overlays, and take screenshots of videos.

Categories
Uncategorized

Free Tools – Video Cutter

Free Video Editing Tools - Video Cutter

Video Cutter Trimmer online Main image

This is part 1 of our series on free Vidds tools.

At Vidds, we’ve worked hard on a powerful video creation app to create beautiful videos quickly and easily. But sometimes you just need a simple tool. We’ve made some free tools to handle basic video editing tasks, and you can use them in your browser without creating an account!

Today we’re talking about the video cutter. We created a tool to easily trim videos in your browser.

It’s super simple to use:

  1. Drag and drop your video file, or click the red box to select a file from your computer.
  2. Select the Trim option.
  3. Drag the start slider to the first part of the video.
  4. Drag the end slider to the last part of the video.
  5. Click “Go!” to trim the video.

We built this because everyone should have access to a quick cutting tool. It’s useful in many different cases, like:

  • You have a screencast recording, but parts of the beginning and end need to be removed.
  • You want to create a social media teaser for a course.
  • You want to show a clip of a YouTube video on your blog.
  • You want to create a small GIF to embed in an email.

Whatever your reason, our online video trimmer is quick and easy.

We know that privacy is important with video content. Our free tools never upload your content to our servers, so your videos are safe and secure because they never leave your laptop.

Need to chop up your video? Try our video cutter out 🙂

Need some other free tools? We also have a tool to convert videos, an app to resize them, create gif clips, add text and image overlays, and take screenshots of videos.

 

Categories
Blog News

Vidds 2.0 Update

Vidds 2.0 Update:
The 6 Month Cut

When we launched Vidds earlier this year, we planned to provide monthly Vidds updates on our blog. It turns out launching, talking to users, and building what they want can be time consuming! 😛

We’ve been announcing new features in our newsletter, but haven’t kept up on the blog, so we decided to summarize all of the features since our launch in one big Vidds 2.0 update post!

Don’t be surprised if you notice a theme for these new features — they’re all focused on making video creation and editing easier, so you can spend less time while creating better videos!

There’s so much packed into this Vidds 2.0 update post, you might just want to read this TL;DR to see what’s relevant to you 😉

  • Quick Start Videos – Full videos you you can quickly use, customize with your own content, and download.
  • Reusable Scenes – Save any scene you create or customize so you can use it in your other videos later.
  • Multiple Audio Tracks – Add multiple tracks, for example if you want music and a voice over.
  • Scene Transitions – Easily add sleek transitions between your scenes.
  • New Render Engine – Our new render engine is up to 10x faster.
  • Music Library Upgrade – Tons more tracks, genres, and a UI to make it easier to find what you want.
  • Brand Kits – Save your fonts and colors, then apply it to any video.
  • Affiliate Program – Love Vidds? Share the love and make some money.
  • Animations – Fun new animations to make your videos stand out and highlight important content.
  • Video Sharing – Quickly share your renders.
  • Keyboard Shortcuts – Edit more quickly and accurately with keyboard shortcuts.

QuickStart Videos

Need to knock out a quick social media post or create a quick promo? Check out our new QuickStart videos at the top of your dashboard!

These are curated videos ready for you to customize. Just click the “Start” button, customize text, media and colors in each scene, then download your new video!

Just like any video you create, these are fully customizable. You can change elements and styles, add or remove scenes, resize, and much more.

We hope this will help you jumpstart the creation process. Let us know how it goes and what kind of videos you like to post so we can work to create more templates for you!

Create Reusable Scenes

Do you want a similar intro or outro in all of your videos? Have you created that perfect template for your main content? Awesome! Let’s get your existing scenes working harder for you!

If you’d like to reuse a scene in your other videos, just click the 3 dots in the upper left corner (next to “Scene Length” & “Animation Time”), then select Save and give it a name.

Now, whenever you add a scene to a video, you’ll see a list of your saved scenes so you can add them in!

Multiple Background Audio Tracks

Sometimes one background audio track isn’t enough. You might need to have music and a voiceover. Well, now you can easily do that with our multiple audio tracks feature. Simply click “add audio track” in the project settings section and then select which tracks you want to use (choose from stock or upload your own), then simply set the volume and you’re good to go.

Scene Transitions

Video creation with Vidds gets better with every new feature, and this is a good one. We released 6 new scene transitions which you can add between scenes for a more dynamic, polished look to your videos!

Scene Transitions
Scene transitions in action.

Add transitions by clicking the icon between scene thumbnails in the Scene List. Then select the transition that you’d like to use and set the speed by clicking the gear icon to fine tune the look a feel.

Adding scene transitions

Selecting a scene transitionConfigure scene transition

1. Cut

The most common transition in video editing is the cut or “jump cut” where you move directly from one scene to the next without any effects.

2. Fade

The popular and subtle “fade” transition blends the current scene with the next for a smooth transition from one to the other.

3. Slide

Choose from Up, Down, Left and Right for this awesome sliding transition!

4. Flip

For an exciting and dynamic transition use the “Flip” option, it will literally spin your world around (before putting it right again!).

5. Blast Out

This fast zoom out transition packs a punch and will bring any video to life.

6. Blast In

Cousin of the Blast Out, the Blast In offers a fast zoom in transition – they naturally work well together for a great outcome.

Our New Render Engine is Live!

One of our more complex technical improvements, we built a new render backend to speed up the process and make it more reliable.

The new renderer is awesome and speeds up the export time for all videos, but it really begins to shine when videos are a minute or more in length, where it can improve render times by up to 10x!

Render speed

Our Music Library got an Upgrade! ️

We had a pretty limited set of background audio tracks. It was difficult to find one that fit, both because of the limited list, and the interface wasn’t easy to navigate.

This update means we’ve now doubled the size of our music library! We made a concerted effort (pun intended) to broaden the selection of music. To improve the experience of adding music to your videos, we’ve included both genre and mood filters to help you find exactly what you’re looking for!

Add audio to video

But that’s not all! You can now add stock music directly in your scenes by clicking the “Add Media” button and choosing “Stock Audio” to access the list. That means you can put a short music clip in a single scene.

Don’t forget that you can also add multiple background audio tracks if you’d like to have a voice over and music 🙂

Brand Kits are Here! ️

If you create videos often, you know how hard it can be to keep a consistent look and feel for each element and between scenes. To help with this, we just launched Brand Kits in Vidds, and it’s crazy easy to get started!

When editing a video, just click the “Brand Kit” option in the Project Settings section on the right. Next, click “Create New Kit”, then select the fonts and colors you’d like to use. Yep, it’s that easy!

Once you’ve done that, new elements you add will automatically use your brand selections! And once you’ve created a brand kit, you can use it in all of your future videos 🙂

Brand kits even work on the library of Vidds’ pre-designed templates!

Vidds Update - Brand Kit List
Vidds Update - Brand Kit Editor

More details about Brand Kits

What is a brand kit? In Vidds, it gives you a Heading font, a Regular font, and 5 colors: Primary (text), Secondary (highlights/background), and 3 accents. Those are recommended uses, but you can swap and use them any way you see fit!

Your older videos will not automatically apply brand kits, but your new ones will.

If you’ve applied a brand kit to your video, but want to retain the original style of a template you add, you can just click the 3-dot menu and choose “Disable Branding” to disable it just for the one scene.

You can create multiple brand kits and switch between them in any video. This is great for subtle differences, dark mode, or working with multiple brands.

You can edit your brand kit fonts and colors at any time. Once you save the changes, it will apply to all videos that use that kit!

Even if you’re using a brand kit, you can still change the fonts and colors of individual elements any time you need to. Brand kits are an extension, and they’re not meant to lock you into the 2 fonts and 5 colors provided.

You can also disable branding for a video by selecting “No Brand Kit”

We Have an Affiliate Program!

It’s official. We’ve launched an affiliate program for Vidds users. This means rewards in return for every referral that signs up to a paid Vidds plan!

You can contact us to join the program!

An affiliate program is important to us as it’s a way to give back to the Vidds community as we continue to grow and develop our product.

Animations

We added some new animations. These are “Highlight” animations, so they happen while your elements are in view and can help add character and movement to your scenes.

Vidds Update - New Animations

– Perspective: Add a 3D aspect to your elements!

– Float: This was our first “repeating” animation. Choose this to have your element float up and down slowly, great for drawing attention to text or giving background elements some motion.

– Pulse: Similar to the repeating Float animation, this animation repeats slowly, but grows and shrinks in-place, giving you more options for drawing attention to an element.

Share your videos easily!

After you’ve rendered a video, we hope you’re excited to show your team, client, boss, aunt or whoever you share your videos with. Right next to the Download button, we’ve added a Share tool. It creates a link you can send to others so they can quickly view the video – no need to download and send files!

If you’d like a layer of privacy to restrict who can view your video, you can set a password so only those with the link and the password can access it.

We also track the number of views of the video, so you can see how many times it’s been watched.

Next to the Download button, there’s now also a “Play” button so you can see the full rendered video before you download or share it!

Vidds Update - Share Videos
Password protected share

Keyboard Shortcuts

Keyboard Shortcuts

Edit more precisely (and more quickly) with keyboard shortcuts!

Sometimes, your mouse just isn’t enough. If you need pixel-perfect videos, or just want to speed up your workflow, a keyboard can be your best friend!

Try out the new keyboard shortcuts in Vidds

We’re releasing an initial version of shortcuts with the most common and useful actions available at the tip of your fingers.

Here’s the full list: (quick note – On MacOS, the Cmd/Command key is used instead of Ctrl)

Left/Right/Up/Down: Move the selected element 1 pixel using your arrow keys.

Shift + Arrow Keys: Need to move them farther? Use Shift + an arrow key to move the element 10 pixels.

Ctrl + Arrow Keys: Use the Ctrl/Cmd key with an arrow to change the width or height of an element by 1 pixel. You can combine this with the Shift key to change it by 10 pixels.

Ctrl + Z: Undo

Delete/Backspace: Delete the selected element.

Ctrl + S: Save your video

And one more, for the mouse: Shift + Drag

When you are using your mouse, you can now hold down the Shift key to disable snapping to the grid.

And More...

We also made plenty of smaller changes to make your life easier. There are too many to list, but here are a few.

Project Settings

Instead of one edit button, each option in the Project Settings (on the righthand side) is now directly editable which saves time and is less confusing.

Edit the Project Title in the Nav Bar (at the top)

We removed the title from Project Settings, you can now edit it directly at the top, in the nav bar, just click the title and change it.

Element Order & Timing section

We cleaned up the look of the timing bar, and now the points where an element animates in or out are indicated by the soft gradient at either end. Also, when an element is selected we now indicate this by highlighting it within the Element Timing & Order list.

Crop Videos & Images into Shapes

Want your profile picture in a circle or your product image inside a star? We’ve added a quick shape crop feature so you can instantly crop your videos and images into exciting shapes to make your videos more fun. You’ll find it next to the “Media Size” options when editing a media element.

 

We Keep Going!

At Vidds, we constantly strive to make video creation quick, easy, cost effective, and as fun as possible. We’re excited about what the next 6 months will bring!

You, the Vidds Creators, keep us going. There is no better feeling than getting feedback and building tools that we know will help. So keep in touch, and let us know any time you find something to improve Vidds!

Categories
Tutorial

How to Create an Animated GIF Thumbnail

How to Create an Animated GIF Thumbnail

Introduction

I received a great email from my friend, Rufus the other day. He makes a YouTube series about his family farm, more specifically he documents the day-to-day life of how his mum runs the farm. 

The email was a mini update about upcoming shorter videos that he’s planning to make. Not only was it a very nicely designed and written email, but it perfectly utilised a GIF thumbnail as a call-to-action to get readers to watch the latest video. Check it out in the video below.

After thinking about how cool the animated GIF thumbnail was, and realising that it made me want to click the video way more than an image would have, I thought “I bet I could recreate that with Vidds”.

So in this article I will breakdown how to recreate this kind of “call-to-action” GIF thumbnail.

For those who prefer watching videos, you can see a quick overview of how I did this in the video below and if you prefer reading your tutorials, continue down the page for all the good stuff.

Creating an Animated GIF Thumbnail

For the first part of this tutorial we are going assume that you have already prepared the video snippet that you’d like to turn into a GIF. If you need to create the snippet first, go ahead and check out this tutorial first and be sure to look at our other “getting started” tutorials too.

TLDR – Quick Overview

  1. Create a New “Square” Video Project in Vidds
  2. Choose “Create your Own” for the First Scene
  3. Add a media element and upload your video
  4. Select “Play Full Video” for the playback option
  5. Add a “Rectangle” Shape Element
  6. Resize the rectangle and adjust the colour and transparency
  7. Add a “Triangle” Shape Element
  8. Adjust the size and colour of the Triangle
  9. Rotate the Triangle
  10. Reposition the Rectangle to the centre of the canvas
  11. Position the Triangle over the centre of the Rectangle
  12. Export using the “switch to gif” option

Step 1 – Create a New Custom Sized Video Project

  • Once you’ve logged into your Vidds dashboard, go ahead and click the “New Video” button
  • Give your video a title
  • Select the “custom” size option and set the dimensions to 450×450
  • Select “Create Your Own” in the scene template library
Create new project - GIF thumbnail
Custom Size Screenshot - Create GIF Thumbnail
How to Create animated GIF Thumbnail - Create Your Own scene

Step 2 – Upload Your Video

  • Click on the “Add Media” icon above the video canvas
  • Choose the “Upload” option
  • Select a file from your device
  • Resize the element to fill the video canvas
  • Trim the clip to the length that you want (recommended 5 seconds, maximum 10 seconds)
Add Media Element Screen shot
Resize Media Element Screenshot
Select Custom Clip & Speed
How to create an animated GIF thumbnail - trim video clip

Step 3 - Add 'Play Button' Overlay

Rectangle

  • Click the “Add Shape” icon above the video canvas
  • Select Rectangle from the dropdown list
  • Resize and position the Rectangle into the middle of the video canvas
  • Set the border width to ‘0px’ on the slider
  • Change the colour to black and adjust the transparency (approx. 65%)

Triangle

  • Click the “Add Shape” icon above the video canvas
  • Select Triangle from the dropdown list
  • Resize the triangle (do this before rotating for easiest control)
  • Position the triangle over the Rectangle
  • Rotate the Triangle 90°
  • Set the border to ‘0px’ on the slider
  • Adjust the transparency (approx. 85%)
Add Rectangle Shape Screenshot
customise rectangle screenshot
Add Triangle Screenshot
customise triangle screenshot

Step 4 - Export as a GIF

  • Click the “Download” button
  • Select the “switch the gif” option
  • Download your GIF
Switch to GIF
Download GIF

If you followed these steps you should now understand how to create an animated GIF thumbnail, and in a matter of minutes no less. It truly is a great way to make your emails more engaging and to encourage your readers to click through to whatever you want to show them!

Give it a try and send us an email so we can see the result. Happy creating!

Don’t forget to check out Rufus and his videos about the farm, the links are below:

Rufus’ Marketing Website
Video series
Farm Website

 

Want to know how to add text to your videos? Check out this tutorial to level up your video!

More of our tutorials

Categories
Tutorial

How to Add Scene Transitions

How to Add Scene Transitions

How to Add Scene Transitions Cover image

Adding scene transitions to your videos is a piece of cake with Vidds, simply follow the steps below to find out how to add scene transitions.

In Vidds there are currently 6 scene transitions to choose from:

  1. Cut 
  2. Fade
  3. Slide
  4. Flip
  5. Blast Out
  6. Blast In

Scene transitions are a great way to increase the production value of your videos and give them that polished professional look. It’s amazing that something so simple can have such a big effect on the end result of a video.

Let’s get started with adding transitions to your videos.

Step 1 - Add a Scene Transition

To add a scene transition, you need to have multiple scenes added to your video project. Once you’ve added your scenes and customised each one in the way that you want, it’s time to add the transitions.

  • Click the “scene transition” icon between scene thumbnails in the scene list at the bottom of the video editor (highlighted with a red box in the image below). 
Scene Transition Icon

Step 2 - Select your Transition

Select one of the Scene Transitions from the list of six options.

  • Hover your mouse over the scene transition you’d like
  • Click to select the transition, once the button turns blue
Select Scene Transition

Step 3 - Set the Transition Timing

  • Click on “gear” icon next to the transition you chose
  • Move the slider left and right to increase or decrease the length of the transition
  • Click “Apply” to make sure your changes are made

Now that you’ve learned how to add scene transitions to your video, it’s time to learn more skills to level up your video creation game. Use the link below to learn how to animate your texts to make your videos look awesome!

Categories
Blog

How our Video went Viral on Reddit

How our Video went Viral on Reddit

How our video went viral on reddit - screemshot

How I took the #1 spot in r/bitcoin

N.B. Don’t read this if you’re not willing to experiment and take some risks with your Reddit account.

Growth hacking is hard, and marketing on reddit is even harder. Reddit users are exceptionally savvy to spotting that wolf-in-sheep’s-clothing hidden marketing message and they don’t take well to them.

It’s also difficult since “open” subreddits don’t bring the value you’d expect. Turns out that everyone knows they’re about self-promotion and posts there rarely perform well.

The holy-grail is the large, active subreddit where your post has the opportunity to go viral and get shared around other subreddits.

Viral video post - subreddit member info

The Viral Formula

So, how did I manage to get a video to 5.5K upvotes and 304 comments in 24 hours?

  1. Identify an active subreddit where videos perform well
  2. Pick a culturally relevant topic that will resonate with this audience
  3. Create a meme that includes humour and a truth about this community

The Specifics

1. Finding the right subreddit shouldn’t be too hard, you’re looking for a large number of members and a significant amount online at any one time. I chose r/bitcoin which has 2.7m members and upwards of 10k online at any given time. Another thing to look for is if this subreddit is posting a lot of video content and how well those posts generally perform. You want to see upvotes in the thousands and comments in the hundreds from previous posts, and these kind of numbers need to be the rule not the exception. It should also be a subreddit that contains your target audience

2. Reddit is a community which has its finger on the pulse, it’s exceptionally culturally relevant and this is reflected in the posts that perform well. It’s important to angle your post at something that is important to this audience right now. For my post, I highlighted the volatile nature of bitcoin and did so a time when a lot of people were starting to join the crypto movement and not only this, it was during the “bull-run” up to Bitcoin’s highest ever price.

3. Memes distill a feeling, emotion or sentiment that is experienced by a set or subset of society into a piece of short-form digital content, often an image or video with accompanying text. I created a video that utilised a scene from a well known film where a family ride a rollercoaster. I added the caption “When you finally buy into bitcoin”. This meme had multiple layers that would speak to different people.
– The visual comparison of the bitcoin journey to a rollercoaster ride
– The caption providing context and humour to the current bitcoin situation
– The famous clip itself creates nostalgia and makes people reminisce (John Candy was in the scene)

Top Tip. Include your logo as a faded watermark or as final scene to bring some brand awareness and give yourself credit when the video is shared around

Takeaways

This strategy worked for us in this subreddit because our product helps people create videos and memes so we are specifically targeting active audiences that enjoy memes and video content and are therefore likely creating this kind of content themselves. So it’s important to find subreddits where the members would actually have use for your product or services.

This tactic boosted my karma to over 4.0k in 24 hours which gives a lot of karma juice to use across the Reddit platform.

The increased traffic was noticeable from this experiment but it didn’t blow us away, I think if we’d picked a more video editing or content marketing focused subreddit we might have seen better results. But the increase in karma has been exceptionally valuable in terms of social-proof across my other posts and comments since (not sure if I’ve just got better at creating engaging content or if this has helped?).

 

See the original post here.